Author Archives: Lee Aase

Chancellor, Social Media University, Global (SMUG)

Mayo Clinic Hosting Social Media Summit with Ragan Communications

In October, Mayo Clinic is hosting a conference on social media in healthcare, co-sponsored by Ragan Communications, at our Scottsdale, Arizona campus. The event is called Healthcare Public Relations, Marketing & Internal Communications: A Social Media Summit.
The pre-conference workshops will be held October 4, with the conference commencing Monday morning, Oct. 5 and running through the [...]

Celiac Disease Prevalence and Mortality

Celiac disease, an immune system reaction to gluten in the diet, is at least four times as common today as it was 50 years ago, according to findings of a Mayo Clinic study published this month in the journal Gastroenterology.
The study also found that subjects who unknowingly had celiac disease were nearly four times as [...]

Mayo Clinic to Host Transform Health Care Innovation Symposium

The Mayo Clinic Center for Innovation will host Transform, a collaborative symposium on innovations in health care experience and delivery, Sept. 13–15, 2009. It will feature nationally recognized speakers on topics focused on innovation methodology and innovations in health care delivery models, including Web-based tools. The center’s work builds on a century of Mayo Clinic’s [...]

Mayo Clinic Recognized for Pediatric Care

Mayo Eugenio Litta Children’s Hospital has again been recognized by U.S. News & World Report as among the nation’s best children’s hospitals, in rankings released today.
Mayo’s pediatric practice was cited for excellence in Neurology & Neurosurgery (ranked 11th), Diabetes & Endocrine Disorders (16), Heart & Heart Surgery (17), Orthopedics (20), Digestive Diseases (23) and Urology [...]

Facebook Cuts Mayo Medical School Orientation Costs

In deciding whether to engage in social media platforms, many businesses and other organizations ask about the return on investment, or ROI, for social media. Last week I had an impromptu opportunity to interview Barbara Porter, Assistant Dean for Academic and Student Affairs, Mayo Medical School, after she mentioned some of the concrete savings (time [...]

Mayo Clinic Social Media News

Sunday’s Minneapolis Star Tribune included a feature story, which just became available online today, on Mayo Clinic’s social media programs. Here’s an excerpt:
“Mayo Clinic is definitely a leader in this,” said Ed Bennett, director of Web strategy at the University of Maryland Medical System. “What they’ve decided is that social media is nothing more than [...]

Mayo Clinic to Hold “Tweetcamp II” on Medical Use of Twitter

Mayo Clinic will host its second “Tweetcamp” on Thursday, April 23, 2009 to provide training for Mayo Clinic staff — and for others outside Mayo via Web cast, in how to use Twitter productively in health care. The course also will explore innovative applications for Twitter in health care, including upcoming examples such as Dr. Victor [...]

Mayo Clinic Physician to “Tweet” Medical Research Findings

Mayo Clinic (@mayoclinic) will explore a new use of social media in medicine when it conducts its first author-led, Twitter-based discussion of a scientific paper published in a peer-reviewed medical journal on Monday, April 27, 2009 at 5 p.m. EDT.
The discussion will be led by Victor Montori, M.D., (@vmontori) the Mayo Clinic endocrinologist whose analysis [...]

Mayo Clinic Health Manager Provides Organization, Guidance for Health

Mayo Clinic and Microsoft Corp. today announced the launch of Mayo Clinic Health Manager, a privacy- and security-enhanced online application that provides people with a place to store medical information and receive real-time individualized health guidance and recommendations based on the clinical expertise of Mayo Clinic. This interactive functionality extends the capabilities of traditional personal [...]

Mayo Clinic Researcher Calls for “Evidence-Based About-Face” in Managing Type 2 Diabetes

See links to video and audio resources at the bottom of this post.
In an article published April 21, 2009 in Annals of Internal Medicine, Mayo Clinic endocrinologist Victor Montori, M.D., and co-author Mercè Fernández-Balsells, M.D, review evidence from several large randomized trials involving patients with type 2 diabetes and conclude that current diabetes treatment guidelines place [...]